Client: Home Lane is an interior design firm that specializes in end-to-end home interior solutions at pocket-friendly prices.
Objective: To curate a Diwali hamper for the clients of the brand Homelane. The hamper must -
- Contain diyas or lamps
- Have edibles
- Have a custom Homelane pattern on the outer box
Approach: Homelane reached out to us looking for ideas for Diwali gifts with a traditional look. As the hamper was specifically made for Diwali celebrations, the team at BoxUp Luxury Gifting centered the curation of the hamper around diyas or lamps. As the hamper was on the traditional side, we discussed various options for Indian snacks, sweets, and desserts. Our client placed importance on the color scheme of the entire box, including a custom pattern for the outer packaging itself.
The final hamper is a very festive-looking, bright red theme boxed with hints of gold for décor. The receiver is greeted with a festive print on top of the lid from Homelane, along with a custom note on the inside from Homelane. The hamper contained two festive red diyas, a box of assorted chocolates, and two bags of dry fruits. The box is a perfect Diwali gift hamper as it screams traditional with its colors and products inside.
The brand focused on celebrating the prosperous festival with their valued clients and this hamper was perfect for the occasion. With the small diyas to bring light and the chocolate for sweetness, this hamper turned out to be perfectly suited for the occasion and requirements. The red color with gold details makes this hamper stand out a step further.
From the client: “We required a small yet symbolic hamper for Diwali that we could gift our clients and the team a BoxUp Luxury Gifting curated the right products to make that happen. The hamper that was finalized was made for gifting clients The red diya matched perfectly with the overall theme and we’re happy with the way this has turned out.“
Conclusion: The Diwali hamper turned out to be a success with our clients, the overall look of the gift hamper was very festive and the items in the hamper were very carefully placed to further drive on the traditional aspect of the occasion. The hamper is one of the more festive yet traditional customer gifting ideas that can help with customer engagement. The hamper was an excellent method to understand how Homelane builds relationships with its clients.